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The Case: Two Names, One Suspect

Search “short tv” into an app store and you find a crowd of look-alike apps, a Chinese studio’s press history and, somewhere in the middle, a hit app named ShortMax. The case this file attempts to untangle is exactly that watch Divorced at the Wedding Day tangle. The working hypothesis is simple: the ShortTV brand that a Chinese producer announced for the US, Canada and Australia and the app now sold as ShortMax are one and the same. That theory is strong, but it is not proven, because no official rename announcement has surfaced. So we will go through the public records one clue at a time instead of taking anyone’s word for it. The weight comes from how neatly the clues line up, as each clue is small on its own. By the end of this file you should be able to judge the claim yourself and, more usefully, avoid installing the wrong short tv drama app.

First Clue: The Package Name on Android

Every Android app has a package name: a fixed internal ID that rarely changes even if the store title does. ShortMax’s listing on Google Play uses the package live.shorttv.apps. That is an strange choice for a brand called ShortMax, unless the app started life under another name. At the very beginning, before marketing settles on a final title, developers usually choose the package ID. The kind of fingerprint that survives a rebrand is therefore a package name that spells out “shorttv”. The package name, by itself, does not document a history; it only suggests one. Anyone can confirm this clue in seconds, since the ID also shows up in the web address of the Play listing.

Clue Two: The Entity on Record

Buried in the fine print of both app stores sits the second clue. ShortMax’s seller on the App Store is SHORTTV LIMITED. Google Play shows the developer as SHORTMAX LIMITED, yet the legal entity behind it is again SHORTTV LIMITED, with an address in the Mong Kok district of Hong Kong. Hong Kong law also governs its terms of service. It is common for studios to rename their consumer product while keeping the original company name, a pattern familiar in app publishing. This does not prove the brands are the same, but it puts ShortTV’s name on the contract you accept when you pay for ShortMax.

Third Clue: The Launch Month

The timing is the third thread. Baidu’s encyclopedia entry dates ShortTV’s launch to September 2023. In the same month, ShortMax appeared: Google Play lists September 3, 2023 and the App Store lists September 11, 2023. A pair of unrelated brands with near-identical names debuting within the same few weeks would be a notable coincidence. A simpler explanation for the overlap is a single product that launched once and later traded under a new name. Only a few months after that launch, in January 2024, China Daily was still referring to Jiuzhou’s English-market app as ShortTV. That said, a shared month is circumstantial, which is why it matters mainly in combination with the other clues.

Fourth Clue: The Domain Redirect

Of all the clues, the fourth is the easiest to verify, because it happens in your browser. As of September 2026, a permanent 301 redirect forwards anyone visiting shortmax.com to shorttv.live. That target site offers web browsing of the same dramas the app streams. A permanent redirect is a deliberate server setting, not an accident of search results. The redirect ties both names to one operator, because companies normally point a domain only at property they control. This is the closest thing in this file to a signed statement, even though nobody has written it down in a press release.

Clue Five: The Copyright Line

A page footer is the last piece of evidence. Over on the shorttv.live site, a ShortMax page shows the line “© 2024 SHORTTV LIMITED”. As a rule, copyright notices tend to name the entity that actually owns the content and the site. Place the package name, the seller, the launch month and the redirect alongside it, and the pattern is hard to read any other way. That rename should still be treated by careful readers as likely but unconfirmed. An official announcement of a switch from ShortTV to ShortMax could not be found, and the company might describe its brands differently in the future.

The Company Behind It: Jiuzhou Culture

Jiuzhou Culture, a Chinese short-drama producer, is the company that stands behind the ShortTV name. A pair of overseas apps were launched by Jiuzhou, according to a January 2024 report in China Daily: 99TV for Southeast Asia and ShortTV for the US, Canada and Australia. Per that same report, Jiuzhou had made more than 600 mini-dramas for overseas markets. Of those, about 80% were dubbed adaptations of Chinese productions, while the remaining 20% were original overseas shoots. According to the company, a 70-episode short series cost $100,000 to $150,000. Both dubbed Chinese stories and locally shot originals sit in the catalog, and that mix explains it. Dating from early 2024, those figures should be treated as a snapshot rather than a current tally. More than 50,000 dramas in 19 languages are now claimed in ShortMax’s own listing, a company figure that has not been independently audited. The ownership trail running through SHORTTV LIMITED is what connects this studio to the ShortMax brand you see in stores today.

The Trouble With Look-Alike Apps

Because the short tv name is not protected in app store search, the case gets messier at this point. Apps with nearly identical titles are published by several unrelated developers, and none of them is connected to Jiuzhou or ShortMax. The differences show up only in the developer field, which most people never read. Any one of these can easily end up installed instead by someone looking for a shorts app from the ShortTV team. Developer names as recorded in the store listings appear in the table as of September 2026. Do not treat the icon or title as the real ID; treat the developer name as the real ID.

What It Costs

Since ShortTV and ShortMax appear to be one product, pricing follows the ShortMax listing. As of September 2026, the Weekly Pass Pro in the US App Store is priced at about $19.99 a week, while a cheaper tier costs about $9.99. Single purchases go from about $3.49 to $24.99, and prices differ by country, platform and promotion. Since the US store lists only weekly passes, monthly or annual plans could not be confirmed. The terms say passes renew automatically 24 hours before they expire, and refunds are refused unless the service is unusable because of ShortMax. In its own replies on Google Play, the developer admits that its “free trial” wording confused some users. Episodes that cost up to 60 coins without clear pricing up front are also a complaint from App Store reviewers. Your App Store or Google Play subscription settings are where cancelling happens, and deleting the app does not stop the billing.

Before Installing: A Brief Checklist

A handful of checks take less than a minute and prevent most mix-ups. Making sure you are getting the Jiuzhou-linked app and not a look-alike is the whole point. Pricing traps also become easier to spot before you start a short series you cannot afford to finish. Avoid any site offering modded versions or “unlimited coins”, because those are unofficial and risky. Just the store page itself is needed; none of these steps requires special tools. Go through the list below before you tap install.

1. Confirm the developer or seller reads SHORTTV LIMITED or SHORTMAX LIMITED.
2. Check that the install count on Google Play is at 100M+.
3. To check current weekly pass prices in your country, check the in-app purchase list.
4. Keep in mind that passes keep renewing automatically until you cancel in your store settings.
5. Skip any app whose developer name matches none of the above, however similar the title.